29.04.2025

Strategic JV - Sime Motors


Ingress Corporation Berhad is proud to announce a strategic joint venture with Sime Motors, resulting in the establishment of Performance Motors Malaysia—a new entity set to manage and operate two BMW and one MINI dealership sites across key locations: Mutiara Damansara, Puchong, and Bangsar.

This collaboration signifies a shared commitment by two industry leaders to elevate the premium automotive ownership experience in Malaysia. By combining Ingress’s strong local presence with Sime Motors’ extensive regional expertise, Performance Motors Malaysia is poised to deliver enhanced customer satisfaction, upgraded facilities, and world-class service that align with the standards of the BMW and MINI brands.

The joint venture reinforces Ingress’s long-standing role in premium automotive retail and aftersales services, while embodying a forward-looking approach to dealership operations, service excellence, and customer engagement.

Performance Motors Malaysia will be led by a team of experienced professionals dedicated to delivering an exceptional ownership experience, consistent with the prestige associated with the BMW and MINI marques. Customers can expect a smooth and uninterrupted transition, with all existing services, warranties, and benefits remaining fully intact.

This milestone marks a new chapter in Ingress Corporation Berhad’s growth—anchored in strong partnerships and a continued pursuit of operational excellence within Malaysia’s premium automotive landscape.